American Express Celebrates 25 Years of Front Of The Line

August 28, 2014

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One of the things I look forward to the most about summer is enjoying some of the amazing concerts and shows that come into this city and being an American Express Cardmember makes these experiences even more memorable by providing unparalleled access to some of the most fabulous events in town. For over two decades, Front Of The Line, has given sports, music, film, foodie and fashion fans the ability to not only purchase seats at the most sought out events prior to tickets going on sale, but they also provide VIP level elevated experiences by offering guests private Cardmember lounges and express bars, in addition to exclusive lines and washroom access. Through Amex’s partnerships with companies like LiveNation, Ticketmaster and Mirvish, they have been able to create these amazing experiences at Toronto’s key entertainment venues like the Molson Amphitheatre , Massey Hall, and Roy Thompson Hall.

AmEx Front of the Line

From L to R; Christian Thompson of Christian Confidential, Jay Strut, Bryan Brock of 1 Love T.O. and Catriona Lamb of Coco and Co.

A couple of weeks ago I had my first FOTL experience at the Molson Amphitheatre in Toronto. I couldn’t think of a better way to celebrate the program’s 25th anniversary than with a live performance by one of the hottest artists this year – singer/songwriter John Legend. Pre-show, my friends and I breezed through the exclusive entrance, noshed on a tasty dinner provided Barque, then got serenaded by Legend’s velvet voice for over an hour (in some pretty solid seats may I add) before heading to the American Express Cardmember Lounge to chill and enjoy a few cocktails, post show. With the perfect Summer evening weather, it was a pretty epic way to take in a live show.





AmEx Front of the LinePhotography by Robert Poulton

Want a chance to get in on the Front Of The Line experience? Until September 1st, 2014, @AmexCanada will be holding daily contests on Twitter offering tickets to the most covetable theatre, concerts and dining experiences in Canada. Entering is super easy, you must reply to the daily contest question using the hashtag #FOTL25 and the @AmexCanada twitter handle. Twenty-five names will be pulled from the replies collected each day.

Don’t have an Amex card yet but interested in getting one? Visit their site for more information and to see which card is right for you!

This post was sponsored by Amex Canada. The views and opinions expressed in this blog, however, are purely my own.

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