Hydrate Your Hustle with Vitaminwater’s #TotalBoss Contest

July 15, 2015

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Vitamin Water Total Boss

While living in the U.S. in the early 2000’s I was lucky to be one of the first All-American student athletes to trial Vitaminwater while playing university tennis in Washington, DC. Being able to stay hydrated throughout the day with a nutrient enhanced water beverage packed with vitamins is an athlete’s dream. For the last year or so, the brand has worked with me as an official water sponsor. From workouts to workshops (and everything in between) they always make sure I have the right tools to stay hydrated with their Vitaminwater Zero line of products, which are naturally sweetened with Stevia. My alignment with the brand doesn’t stop there though. Vitaminwater is a huge advocate of helping young people bring their business dreams to life and is encouraging young Canadians to realize their potential with their Think+Drink+Do campaign. To kick off the program and it’s accompanying “Total Boss” nationwide contest, I headed to Vitaminwater Headquarters last week to participate in a unique creative brand strategy session. Here, some of Toronto’s top young small business owners gathered with a special panel of guests where we learned how to grow our personal brands and achieve our business goals lead by Elaine Liu of Lainey Gossip and Co-Host on CTV’s “The Social”, JJ Thompson; Owner and Creative Director of Media Needs, Devon Brooks; Co-Founder of Blo Blow Dry Bar, and Canada’s newest and youngest judge on Dragon’s Den, Michele Romanow.

Vitaminwater Total Boss

Vitaminwater Total Boss

Vitaminwater Total Boss

Vitaminwater Total BossPhotos by Becca Lemire ( and Robert Okine

If you have an idea on your mind, regardless of how big or small, there is no better time than the present to make it happen – and Vitaminwater may be able to help you bring that idea to life. From now until September 30th, 2015, the brand is giving Canadians a chance to make their next big idea a reality with their “Total Boss” social media contest. Entering is easy…simply share a photo that displays what inspires you on Twitter and/or Instagram and include the hashtag #TotalBoss for your chance to win. The lucky grand prize winner will receive a $10,000 plus private mentorship sessions with a leading Canadian business expert (approximate retail value $10,000). That’s a pretty motivating reason to Think+Drink+Do if you ask me. Click here for more info on the contest terms and conditions and to learn more about the brand head to . Let Vitaminwater hydrate your hustle and enter today!

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